|
SECTIONS
|
|
|
|
CLUB
|
|
|
|
|
PARTNERS
|
|
|
|
|
|
ADVERTISING
|
 |
|
|
 |
|
|
|
 |
|
 |
|
Our authors
|
| Our authors / Rolf Jensen |
Rolf Jensen |
|
|
Articles by Rolf Jensen
|
| |
| |
| №2(8) (10.09.2005) |
| |
| Overcrowding, too many brands, too much advertising, your brand is drowning. Because they are saying pretty much the same. Solving this problem means making cult brands, brands that really appeal to your heart. |
| |
|
|
|
|
|
|
 |
|
Magazine
|
 |
|
|
|
| |
|
|
News
|
|
| | | | |  |
23 october, 2006 | |
| |
The Stockholm School of Economics leads Nordic business schools in the 2006 Financial Times ranking of Executive MBA programs | |
|
|
|  |
31 august, 2006 | |
| |
Meetings with the authors of books published by the SSE Russia: Patrick Barwise | |
|
|
|  |
26 june, 2006 | |
| |
Meetings with the authors of books published by the SSE Russia: Lee Bolman | |
|
|
|  |
20 june, 2006 | |
| |
Meetings with the authors of books published by the SSE Russia: Gerard Tellis, Peter Golder | |
|
|
|  |
16 june, 2006 | |
| |
Diploma defense of Entrepreneurial Essentials and Living Company programmes | |
|
|
|  |
05 june, 2006 | |
| |
Seminar: the role of innovation in battle for the consumer. The importance of reputation in modern business, or why companies need social responsibility | |
|
|
|  |
25 may, 2006 | |
| |
The first seminar "About web sites and good web sites" | |
|
|
|  |
22 may, 2006 | |
| |
The corporate program of SSE Russia for TNK-BP company began | |
|
|
|  |
03 may, 2006 | |
| |
We started the Branding as Corporate Religion programme | |
|
|
|  |
01 may, 2006 | |
| |
The programme "Talent as a Tangible Asset of an Organization" began | |
|
|
|
|
|